[SEM & SEO]

The Rundown

SEM and SEO synergy: Finding that search sweet spot.

Category

SEM & SEO

Expertise

Digital Media

Year

2017

Results

The results were truly astounding. Traffic to existing articles increased by over 550%—all due to the SEO audit. No further investment was needed to maintain this average.

New articles started off with a whopping 300 sessions per week. And even after paid campaigns ended, that average was maintained. The cherry on top of the sundae? Paid campaigns generated a lower cost per acquisition than pre-SEO-audit campaigns.

I guess you can say we found that sweet spot.